Lawrie, hailing from the UK, crafts content that engages and informs, tailored for leading global brands and innovative start-ups alike. His approach, blending customer focus with insightful strategy, has carved out his niche for delivering content that's both compelling and grounded in journalistic integrity.
He utilizes evidence-based storytelling to achieve standout search results, covering the gamut from digital tech to various marketing strategies, such as email campaigns, pay-per-click, and search engine optimization. Below are some highlights from his portfolio:
1. Why customer-centric organizations are successful – an eBook for Google
2. Helping Monster reach a global audience through clear, customer-driven content
3. Transforming advanced scientific concepts into accessible content for CGTC